New Delhi, April 03, 2012: Videocon d2h is proud to be associated with one of the leading teams of DLF IPL V – Kings XI Punjab as its title partner for the upcoming season. Videocon d2h logo will adorn the front of the Kings XI Punjab team jersey. Kings XI Punjab has been associated with the IPL since its inception and has created its own space in the hearts and minds of millions of fans across the country.
Videocon d2h continues its association with cricket & IPL in particular. Videocon d2h is today the fastest growing DTH Service in India and this association provides it an opportunity to further strengthen itself in North India. Videocon d2h with its innovative products & strong sales & service network has managed to create a space for itself in the hugely competitive DTH industry.
Commenting on the association, Col Arvinder Singh, COO, Kings XI Punjab, said, “We are pleased to have Videocon d2h as our official team partner. We are hopeful of this association as both the brands, KXIP and Videocon d2h have similar synergies as we both are young, promising and believe in keeping our fans entertained. We hope that this association will strengthen with each passing year.”
Kings XI Punjab is an exciting and colorful team with a talented pool of well-known international and raw local cricketing talent, a key factor in their impressive performance. Likewise, Videocon d2h promises to shape the future by carrying forward the mantle of being the leader in digital entertainment through constant innovation and providing an unmatched viewing experience to delight consumers.
Mr. Saurabh Dhoot- Director Videocon group said “Cricket, as we all know, is like a religion in India & IPL has further helped it reach out to a larger TG because of its shorter format. Videocon d2h has been associated with IPL before and this time we have taken this opportunity to tie up with Kings XI Punjab as their title partner. Videocon d2h inspite of being the youngest DTH player, is today the fastest growing. We are sure this young & promising KXIP team will do wonders this year and win IPL 2012. This association will definitely help both brands reach out to the cricket lovers of the country.”
Mr. Anil Khera- CEO Videocon d2h said “We are happy to announce our association with Kings XI Punjab. Videocon d2h is providing entertainment to millions of Indians through our DTH service and there is no bigger entertainment than IPL T20. North India is a very critical region for Videocon d2h and more so, the Punjab market. Through this association we would like to build strong long term bonds with the extremely cricket crazy & motivated people of Punjab. We look forward to the tournament and hope that Kings XI Punjab emerges as a champion in this season of IPL with their young squad. Videocon d2h wishes the team all the very best.”